Email marketing from a VPS can be powerful, but you need to avoid these common pitfalls:
- Sending emails without proper list cleaning (avoid high bounce rates).
- Not setting up authentication (SPF, DKIM, rDNS, DMARC).
- Overloading your IP with high-volume sends immediately.
- Ignoring feedback loops and complaints from recipients.
Staying aware of these pitfalls helps keep your sending reputation healthy and effective.
